Blog

Twitter has a 140-character limit that can be annoying at best, especially when there is a lot to say about a topic you’re passionate about. One way of going around this to tell a compelling story is by using twitter threads.  3 Twitter Thread Rules to Observe Every tweet within the thread should build the overall story but be able to make sense on its own (more on why this is important, later).Every tweet within
When everyone and their grandmother knows that content is king,  getting B2B leads on LinkedIn through posts becomes a race where everyone runs at 9.6 m/s. You can put in the effort but the returns won’t always show. However, the great thing about B2B marketing is that when there is a glut of marketers on a platform, opportunity lies therein. If only you can find a way to stand out. LinkedIn Is Emerging as a
Whitepaper & Longform articles
If you have a fintech app, alongside any hopes of having the word viral anywhere near your name, content should be central to your marketing campaign.  However, with some of the most widely used apps spotting the barest of web pages, it’s easy to believe that content, is not as important in marketing an app when that is far from the truth. Whitepapers and long-form blog articles-when used correctly- open up amazing opportunities to give
What would it take to unite Facebook founder Mark Zuckerberg and the Winklevoss twins? You know, the college mates who got a $65 million cash and stock settlement from an intellectual property theft case, against Zuckerberg. Well, the answer is a new currency. The official announcement is not out yet but Facebook is launching a new cryptocurrency, and it might just have the ingredients bitcoin has been missing for widespread payments adoption. Reports from the
Predatory Debt
What predatory debt can do to a person, is turn them from a lion named Simba, destined to rule the Savanna into a Zebra named Jerry (nothing against the Jerry’s of this world) who’s ever looking over their shoulder for that fateful fall of the hammer. According to debt help organization Debt.org, predatory debt occurs in situations where a lender gives people money knowing they can’t afford to pay it back (even counting on it),